Completely Unique

bespoke (be’spōk)
adj. a fancy word for made-to-order.

Apple named the Apple Watch their "most personal device ever." So why do they all look the same?

Let’s talk truly unique. As of this writing, there are 6,048 ways to customize your choice of leather, stitching, and hardware for your band. If that number is making your head spin, I have compiled a list of our greatest hits with some of our customers’ favorite combinations!

Seriously Comfy.

like an all-day hug for your wrist

We’ve all worn some bad watch bands in the past... Some impressively uncomfortable bands. Bands that somehow seem to be made completely out of “scratchy t-shirt tag” material...or have all the wearability of a carnival wristband put on too tight. We use only the highest quality leathers available, meaning our bands will never sacrifice comfort for style. Seriously, our customers can’t stop telling us how good their bands feel.

“Genuine leather” is sort of the Chicken Nugget of leather

Some Leather Sucks.

“Genuine” Leather’s dirty secret

Unless you’re shopping in high end stores, the industry standard  “genuine leather” is the industry standard..in fact even for some luxury brands. But Genuine leather is actually a re-combination of the shavings of “top-grain” and “full-grain” leather, genuine leather’s much more attractive siblings.

A Genuine Leather belt that has become worn out

Full-grain remnants are bonded together and made to look like the good stuff. In this way, genuine leather is sort of the chicken nugget of leather. It lacks the strength and durability of higher-grade leathers, which explains the lower cost and why it ages so poorly.

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Full-Grain Leather:
How it Should Be

It Gets Better with Age, not Worse.

We use nothing but 100% full grain leather from the best tanneries in the world.

You know that belt your grandfather wore every day for like, I don’t know, 100 years? That was full grain leather. And that jacket from the thrift store that was probably made before color TV but still looks exquisite? Full-grain leather. It gets better with age, not worse. It’s the highest quality leather available.

Why use leather that can last a lifetime for an Apple Watch that may only last a few years tops? Because that’s how it should be. 

Free Shipping and an Unbeatable Return Policy

Your money back. All of it.

Wrong size? Prefer a different color? Decide it’s just not for you? Let us make it right. Returns have a 100% money back guarantee with no fine print. We pay return shipping and refund your purchase amount in full. It’s the return policy we would want. Just contact us or visit our returns page.

Completely Unique.

bespoke (be’spōk)
adj. a fancy word for made-to-order.

Apple named the Apple Watch their "most personal device ever." So why do they all look the same? 

Let’s talk about truly unique. As of this writing, there are 6,048 ways to customize your choice of leather, stitching, and hardware for your band. If that number is making your head spin, I have compiled a list of our greatest hits with some of our customers’ favorite combinations!

SHOP NOW

Seriously Comfy.

like an all-day hug for your wrist

We’ve all worn some bad watch bands in the past... Some impressively uncomfortable bands... Bands that somehow seem to be made completely out of “scratchy t-shirt tag” material...or have all the wearability of a carnival wristband put on too tight. We use only the highest quality leathers available, meaning our bands will never sacrifice comfort for style. Seriously, our customers can’t stop telling us how good their bands feel.

SHOP NOW

"Genuine Leather" is to Leather what a "Chicken McNugget" is to Chicken.

(it technically is, but probably not in the way you imagine it)

Some Leather Sucks.

"Genuine" Leather's dirty secret

Most watch bands (and in fact most leather products in general) are made using something called Genuine Leather. In a word, it sucks. Genuine leather is actually a composite of discarded bits of leather, glued together and painted to look like more expensive leather. It is to leather what a chicken nugget is to chicken. Barely.

Why does it suck? It doesn't have any of the strength and resilience that leather is known for.  

SHOP NOW

Full-Grain Leather: How it Should Be

It Gets Better with Age, not Worse.

We use nothing but 100% full grain leather from the best tanneries in the world.

You know that belt your grandfather wore every day for like, I don’t know, 100 years? That was full grain leather. And that jacket from the thrift store that was probably made before color TV but still looks exquisite? Full-grain leather. It gets better with age, not worse. It’s the highest quality leather available.

Why use leather that can last a lifetime for an Apple Watch that may only last a few years tops? Because that’s how it should be. 

SHOP NOW

Free Shipping and an Unbeatable Return Policy

Your money back. All of it.

Wrong size? Prefer a different color? Decide it’s just not for you? Let us make it right. Returns have a 100% money back guarantee with no fine print. We pay return shipping and refund your purchase amount in full. It’s the return policy we would want. Just contact us or visit our returns page

Why does it suck? It doesn't have any of the strength and resilience that leather is known for.  

SHOP NOW

Have more questions?